^^^^ You know, sometimes that is not always the case.
Its funny, when I had a honda, people always raved about D2/Ksports/etc which costs upwards of $1200-1500 at the time. Me being the inquisitive person I am (and always asking "why") I looked deeper into the hype. Yeahh, unfounded is all I have to say.
I got my Koni/GC setup for less than 700 brand new!!! And even "God" knows how much better the simple off the shelf Koni yellow/GC setup is than anything priced upwards of $2000 (both at that time and currently - my personal opinion, so please, do not chastise me on this, but its also the personal opinion of many other "intelligent" minded enthusiasts who use their coilovers for what they were meant for - to corner balance and achieve proper ride height.............)!!
In total I think my entire suspension and wheel setup which consisted of OTS valved brand new Koni yellows, GC (crx application) coils with 2.5-7-400 and 2.5-7-450 springs, GC extended tophats, Rota 15 inch wheels and almost brand new Azenis (215 mind you, but its a street car more than anything else), came out to less than a new set of D2s/Ksports at the time!! And that is one hell of a setup for both daily/STS at the time.
Suspension: 800 (included tophats)
Wheels/tires : 400
Total: $1200
And you had yourself a suspension that rivalved things costing 3-5 times as much (oh, and the facts and results from various race series and daily/HPDE/Auto x cars prove).
So, I do not fully agree with your statement!!!
Not trying to be an ass, but sometimes, you end up paying for the hype!!
:ok I am done with my rant: